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  • Double Cleansing: Skincare Gold or Just Doing Too Much?

    September 19, 2025 2 min read

    Let’s be honest. Skincare routines have become more complicated than ever, and double cleansing has emerged as one of those “must-do” steps in many people’s nightly rituals. The concept sounds promising: wash your face twice, first with an oil-based cleanser to break down makeup and sunscreen, then again with a foaming or gel cleanser to rinse away dirt and residue.

    But despite the trend’s popularity on social media, the truth is it might be doing more harm than good.

    What Is Double Cleansing?

    At first glance, double cleansing makes sense. A thorough clean feels responsible after a long day of SPF, pollution, and product layering. But here’s the catch: applying multiple cleansers back-to-back, especially if one is oil-based and the other foaming, can strip your skin’s natural protective barrier. That tight, squeaky-clean feeling? It’s usually a sign your skin has been over-cleansed, leading to dryness, sensitivity, or even breakouts from a weakened barrier.

    Why Dr. Kaplan Doesn’t Recommend It

    Dr. Kaplan has seen this countless times in his Beverly Hills practice. His philosophy is simple: the right cleanser should do it all the first time. You shouldn’t need multiple formulas if one is designed to deeply cleanse, support your barrier, and leave your skin better than it found it.

    Meet the Diamond-Infused Cleanser You’ve Been Waiting For

    That’s exactly why the newly reformulatedDiamond Contour Purifying Foam Cleanser exists. Now upgraded with a powerful new formula and elegant pearl-white packaging, this gentle, sulfate-free gel foam cleanser delivers everything you want from a double cleanse, in just one step.

    - Crushed Diamonds: Visibly brighten and even skin tone
    -  Pro-Vitamin B5: Helps smooth, hydrate, and support barrier repair
    - Ginger Root Extract: Protects and calms stressed skin
    - 22 Certified Organic Plant Extracts: Detoxify and nourish for a healthy glow

    It’s designed to dissolve makeup residue, excess oil, dead skin cells, and pollution particles, while keeping your skin hydrated and radiant. Unlike traditional foaming cleansers that can feel stripping, this one leaves skin soft, balanced, and glowing.

    Less Complicated. More Results.

    The beauty of skincare is in simplicity and results. Double cleansing may sound luxurious, but more isn’t always better. With the newDiamond Contour Purifying Foam Cleanser, one step is all you need: clinically backed, dermatologist-developed, and powerful enough to replace the need for multiple cleansers.

    So if you’ve been stuck in the double cleansing cycle, consider this your sign to simplify. One cleanser. One step. Real results.

     


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